Mike Smith

Mike Smith

THE PHILLY

@mikesmith187 · Smith & Diction

Drafted Jul 30, 2026

Brand Designer

Runs Smith & Diction out of Philadelphia, a small studio with a big appetite for lettering and identity work. Opens his bio with give more than you take, and appears to mean it.

Often drafted with

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  Amy Hood@amyhoodlum
  Brand Designer

  Co-founded Hoodzpah, doing brand identity and type design out of Anaheim, and co-wrote "Freelance, and Business, and Stuff" for everyone…

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  Adam Whitcroft@AdamWhitcroft
  Product Designer

  Designs at Owner, but a generation of developers knows him for Climacons and Batch — the free icon sets that ended up in a decent slice of…

• 
  Charlota Blunarova@0xCharlota
  Brand Designer

  Brand designer for tech startups out of Prague, with a niche list specific enough to count as a personality: AI, creative tools,…

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